Welcome to AMS

AMS is the go-to partner for the supply of specialist automotive expertise across Europe.

We have a team of over 100 automotive experts helping automotive manufacturers and dealers increase sales and profits across 30 different Countries.

You’ll find AMS deploying and managing New and Used Car Field Sales Teams, Dealer Development Managers, Used Car Specialists, Auditors, Experts in Training and Coaching, Marketing Managers, Brand Communication experts, Social Media Managers, Motorcycle Specialists and much more.

Here’s why

We appreciate tough performance targets. We’re at our best when we help our clients and the people we work with become successful.

We like to challenge the status quo and we deliver innovative ideas and solutions that improve customer satisfaction, sell cars and drives profits.

Here’s how

We recruit the very best automotive talent in the local market. We train our people well and we manage them very closely.

We make sure they have the tools required to achieve our clients’ business objectives. When they hit the target, we reward them well. This keeps us all motivated and highly focused.

Above all else, we are a fun, challenging and an engaging business to work with.

Recent News and Updates

About Us

Darren AtkinDespite our size and reputation, you may not have heard of AMS. This is because we put our client’s success ahead of our own.

We have been working with Automotive Manufacturers and Dealers for over 30 years.

We started developing used car programmes for most of Europe’s major automotive manufacturers in the early ‘90s. Today we offer more people, products and services than at any time in our history.

If you need a specialist team, on either a short or long-term assignment, we will recruit, train and manage the very best automotive talent available.

We don’t use sub-contractors. Every AMS employee is on our headcount and deployed through our extensive network of local branch offices both here in the UK and across Europe. We are registered as an employer in every market we operate in and tax and social security payments are made locally.

Manufacturers are turning to partners like AMS to deploy Dealer facing field people and internal support teams because they can set us sales targets and reward us when we achieve the objective.

We let manufacturers do what they are good at, designing, building and marketing cars. The rest, you can leave to us. 

Deploying an AMS team offers considerably more flexibility and business advantages than hiring people yourself.

We are on a personal journey to deliver service excellence to our clients.

By finding and deploying talented individuals we ensure our business delivers integrity, an engaging management style and real-world, operationally effective solutions that increase sales and profits.

If you would like to meet us, we would be delighted to visit your organisation. Irrespective of where you are in the world, we enjoy working with creative and talented people and we won’t charge a service fee for working together on some early ideas to help shape the future.

Darren Atkin
Managing Director

Products and Services
to help you increase sales and profitability

We offer a wide ranges of products and service to support automotive manufacturers and dealers grow their business, increase sales and profitability and deliver excellence in customer care.


Remarketing & Used Car Programmes

AMS has over 30 years’ experience helping manufacturers develop and deploy their used car marketing programmes…


Warranty Administration

Are your dealers fully committed to your used car programme? Do they fully support the warranty offer….


Dealer Development & Profit Improvement

For this type of assignment, AMS only employs automotive professionals who have experience in running a dealer…


Developing Fleet, B2B & Retail Sales Programmes

Fleet B2B and Retail Sales. At AMS, we can deploy manufacturer direct sales teams (sales makers)…


Car Sales Training, Learning & Development

Our training programmes are lively, interactive and always tailored to suit our client’s requirements…


Recruitment, Team Supply & European Payroll Services

We supply automotive manufacturers with people who deliver a full range of services…

Showroom Activities – Sales Events, Audits & Mystery Shops

We can deliver probably the best showroom event you’ll ever run…

automotive business consultancy

Automotive Business Consultancy

AMS is helping many businesses establish their products and services to automotive clients in new markets…

To find out how you can sell more cars and retain your customers now and in the future

Trusted by the world’s leading
Automotive Brands

See what we are doing for our clients

Meet the Leadership Team

Thinking about joining AMS

Why not register your CV with AMS? We have a wide range of assignments and we are always looking for the top talent in the car industry. Please upload your CV using the contact form on Upload CV tab.

Registering your CV with AMS means we’ll stay in touch.

We are engaged on a wide range of automotive assignments and we are always looking to recruit the most talented automotive professionals.

Our automotive specialists have built their careers with manufacturer or dealer experience
– if this is you, please get in touch.

AMS undertakes to comply with Data Protection Regulations (GDPR) and we would like to explain how we treat your data when applying for a job with AMS. Please click here(pdfPDF) to review our policy before submitting your CV:

Meet Business Sales Manager Hristo Matev from Bulgaria

A message to new employees

We only employee the most talented automotive specialists, and your career is extremely important to us.

If you join AMS, you can expect to receive regular training and on-going support from your AMS programme director.

Working together, we will achieve our client’s objectives, accurately report our progress and, at the same time, help you develop your automotive expertise and fulfil your potential.

Working with AMS will give you the opportunity to support some of Europe’s leading automotive manufacturers and dealers. In fact, many of our automotive specialists go on to join our manufacturer partners with some now holding senior management positions.

It does not matter where you are working for AMS – from Helsinki to Lisbon, from Izmir to Paris, you will receive a local language AMS employment contract.

Your employment contract with AMS will be regulated by your local labour code and all local employment conditions apply.

You will be paid locally. All your tax and social security payments will be paid locally through our extensive network of European tax compliance and payroll partners.

Our teams tell me that working for AMS is exciting, rewarding and good fun.

Just like our clients, we welcome all talented people, regardless of age, race, gender or disability so, if you are thinking of joining us and want to talk, I’d be delighted to get to know you.

Feel free to upload your CV, or contact me personally at any time.

Darren Atkin
Managing Director

AMS Membership Area

Your access to the following:

  • DealerBook Pro – The Online Used Car Development Tool
  • Dealer Visits Reports & Action Plan
  • Access the AMS Used Car Development Tool Box
  • Access to the Fleet Sales Tool Box
  • Assignment Reports & KPIs – tracking your project
  • Field Itineraries – Where are your team
» Hide Socialise with AMS...

Whether you are thinking of joining us or you want to know if we can help, we would love to hear from you so let’s get in touch!

AMS UK: Head Office

Grenville Court
Britwell Road
Bucks SL1 8DF
Tel: +(44) 1628 667668

AMS France: European Head Office

40 rue de l’Est
92100 Boulogne-Billancourt